August 25, 2021

Seller University: Introductions for sellers

This week, we'd like to introduce you to a way you can gain new knowledge about selling online as an Amazon seller: Seller University. The compilation of important information is suitable for those sellers who are new in the business as well as for those who are already established sellers. In addition, in this post, we will inform you about the latest Amazon webinars. Finally, we'll talk about how FBA sellers can go green on returns.

Offers of the Seller University

As already mentioned, Amazon sellers can equip themselves with tips and tricks about selling on Amazon in the Seller University. However, they are not bound to fixed dates. Accordingly, you can pursue your daily business and use the offers of the Seller University when it suits you. The whole thing works via on-demand webinars that are available at any time. There you will receive instructions from Amazon experts. Plus, new content awaits you there every week. If you're interested in more online commerce training, you can also find more information about our own seller workshops here.

New Amazon Webinars

In the last week of August, there are again interesting webinars for Amazon Sellers. Below you will find the most important dates this week:

  • Aug. 24, 10 a.m.: Optimizing budgets
    • In this webinar for beginners, Amazon sellers can learn about the different strategies for budgets and bids.
  • Aug. 25, 15:30 p.m.: Campaigns with negative targeting
    • This webinar is for advanced sellers who want to learn about the benefits of negative targeting.
  • Aug. 26, 2 p.m.: Interpreting campaigns
    • At this event you will learn how to interpret the results of your campaigns.

You can also find out about past webinars here. In addition, you can always visit the webinar library afterwards.

Eco-friendly solutions for FBA sellers

In an effort to create more eco-friendly alternatives, Amazon recently launched a new program for FBA Sellers. This is mainly about product returns. The programs are designed to ensure that returns or excess inventory can be resold more easily by categorizing them as "used." Accordingly, fewer products are to be thrown away. The option for this is currently only available in the UK. The USA and the various marketplaces in Europe - including Germany - are to follow soon.

That was the most important Amazon news this week. We hope you learned something new again. Do you also have questions about Seller University or need help registering for the webinars? We are happy to help and advise you in this regard. Just send us a message - without any obligation, of course.

MadeByBrain - Agency for Amazon Sellers

We look forward to hearing from you.

via Amazon Seller Central, Seller University

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