FBA stands for "Fulfillment by Amazon". It is a shipping model that is available to Amazon Sellers and Amazon Vendors. As the name suggests, with FBA an order initiated by the customer is sent directly to the customer via Amazon. Accordingly, it forms the counterpart to FBM, which is fulfillment by merchant. With FBA, the goods processing is consequently handled completely by Amazon. This results in fast delivery. Sometimes even same-day delivery or delivery within 48 hours is possible. Amazon also takes over the handling of returns and the complete customer communication. This primarily means a very large time saving. Moreover, with FBA, worldwide sales are possible. The only thing you need to keep in mind is to register for taxes in each country of sale. You can then deliver to a logistics center there.

Andere interessante Einträge


A webinar is an online seminar conducted over the Internet. It is an effective way to connect with an audience and deliver content. Amazon uses webinars for various purposes. For example, it has training sessions for salespeople or webinars for marketing purposes to introduce new products and services. Participants can also communicate with the presenter […]

Read More


USP stands for "Unique Selling Proposition" and refers to a feature or characteristic of a product or service that sets it apart from others in the market and gives it a competitive advantage. A strong USP can help attract customers, strengthen brand image, and gain customer trust. An effective USP should also be credible and […]

Read More


In the digital realm, the term "tool" is often used to refer to software that has been developed specifically for certain tasks or requirements. For example, there are SEO tools that are used for search engine optimization. There are also analytics tools that collect and analyze data or social media tools to facilitate social media […]

Read More


SKU stands for "Stock Keeping Unit" and is a code for identifying and tracking products. SKU numbers contain information about an item. Companies use them to manage inventory, track sales and minimize the risk of overstocking or understocking. SKU numbers are also critical for selling products online and offline. They enable accurate tracking of orders […]

Read More
Instagram Logo