FBA stands for “Fulfillment by Amazon”. It is a shipping model that is available to Amazon Sellers and Amazon Vendors. As the name suggests, with FBA an order initiated by the customer is sent directly to the customer via Amazon. Accordingly, it forms the counterpart to FBM, which is fulfillment by merchant. With FBA, the goods processing is consequently handled completely by Amazon. This results in fast delivery. Sometimes even same-day delivery or delivery within 48 hours is possible. Amazon also takes over the handling of returns and the complete customer communication. This primarily means a very large time saving. Moreover, with FBA, worldwide sales are possible. The only thing you need to keep in mind is to register for taxes in each country of sale. You can then deliver to a logistics center there.