April 6, 2021

Helium 10 Cerebro Tutorial: How to find competing products

We have already informed you about Cerebro in this blog. The tool makes it easy for you to identify the keywords your competitors are using. In this post, we will show you the Helium 10 Cerebro tutorial that you need to analyse competitor products on Amazon. Furthermore, we inform you about the Helium 10 prices and share our experiences with you. You can also find a detailed tutorial directly at Helium 10.

The steps of the Helium 10 Cerebro Tutorial

This Helium 10 Cerebro tutorial will start by showing you how to find the correct ASINs. You use the ASINs to start the search on Cerebro. We will then show you how to start the search and what you can learn from the search results. In a second Cerebro tutorial, we will soon show you how to analyse the keyword list and which filter options are available to you.

1. How to find ASINs

To search with Cerebro, you first need product ASINs. To find these, you need to go to Amazon.co.uk and search there for a product that interests you. The restriction by category is optional. Once you have found a relevant product, you can copy the ASIN either directly from the search page or from the Amazon listing page. You will also find the link "Keywords" under the product images in the listing view. If you select this, Helium 10 Cerebro will open. Alternatively, you can of course open your Helium 10 account in another tab or window and access the tool from there. By the way, we recommend that you use the Google Chrome browser when using it. This way you can also access the Helium 10 Chrome Extension. If you would also like to know how to install the extension, you can find the corresponding instructions in this article.

2. How to start your ASIN search

Now that you have opened the tool, you can proceed to the next step of the Helium 10 Cerebro instructions. In the search field at the top, first enter the product ASIN. You can search for up to 10 ASINs at the same time. Consequently, you will then get more results to investigate. Then you must select the appropriate marketplace and you are ready to go! The Cerebro search starts when you click on "Get Keywords".

3. This is what the search results show

In the search results you will now see relevant data about the products and a keyword list. We will go into this list in the next Helium 10 Cerebro tutorial. First, you will see four different boxes in the results. In the first box, titled "ASINs", you will see the most important information about the product. This includes the product picture and the product title. Depending on whether you have searched for several products, you can now click through the results. In the box with the heading "Distributions" you will see the number of keywords. The lower part of the box also differentiates between sponsored, recommended, and organic keywords.

The box "Frequently bought together" informs you about related products that are often sold together with a product on Amazon. You can then click on these products to call up the respective Amazon listing. In the last box you can see the "Word Frequency", i.e. the most frequent search terms. Below the search bar in the upper area of the tool, you can also click on "Get Competitors". You will then see 20 competitor products that you should keep an eye on. By simply clicking on the ASIN of one of these competitor products, it will be added to your existing search. That should be it for now. Then, in the next Helium 10 Cerebro tutorial, we'll show you how to explore Cerebro's keyword list and what filtering options are available to you. If you have any questions about the tutorial, please feel free to contact us.

Helium 10 Prices

You can use Cerebro in the free version of Helium 10*. As with the Magnet keyword search tool, you can only use the Cerebro search twice a day. In the following offers, on the other hand, you can use the tool indefinitely:

  • Platinum Plan: $99 per month
  • Diamond Plan: $249 per month
  • Elite Plan: $399 per month

If you want to save money when using Helium 10, we have another savings tip for you: With our Helium 10 code KATRIN6M20 you can save 20 % for 6 months or 10% every month! You can find all the information here*.

Our experience with Cerebro

Our experience with Helium 10 Cerebro has so far been exclusively positive. The tool has helped us as an Amazon agency to find exactly the right keywords for our products. The ASIN search is simple and very effective. Overall, we can therefore warmly recommend Helium 10 Cerebro for improving your SEO values. The tool works best in combination with other Helium 10 tools. You can therefore find an overview of the other tools in this article.

These were all the steps of the Helium 10 Cerebro tutorial you need for the ASIN search. Do you have any further questions about Helium 10 or Amazon SEO in general? Then feel free to get in touch with us. We are always happy to help and advise you. Simply write us a message - without any obligation, of course.

MadeByBrain - Agency for Amazon Sellers

We look forward to hearing from you.

via Helium 10


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