As in every year, there is also a full Amazon event calendar in 2022. This contains all the important dates for sellers who want to use the associated offers to increase sales. Accordingly, in this news article you will learn where to find the Amazon Event Calendar for 2022. You can also get an overview of the most important events of the year here. Also important this week: there is a new feature to view statistics from the Amazon app. You can find out everything else in this post.

Amazon Event Calendar 2022

Sellers should keep up with Amazon’s 2022 Event Calendar so you can plan ahead to make the most of them. In February, for example, there were already the special Valentine’s Day offers. In the coming months, you should focus on these events in particular:

  • Fashion: End of Summer: June 27 to August 29
  • Halloween: October 17 to October 31
  • Black Friday: November 18 to November 28
  • Last minute offers: December 1 to December 21

Amazon will announce the exact dates for Prime Day and Early Black Friday later in the year. Here you can also find the complete information sheet on the 2022 calendar of events, including tips on Prime Day and seasonal offers. You can also find information about the Easter offers in this article.

Amazon App: New feature for statistics

In Seller Central, there is a new feature since a few days that allows you to view data from the Amazon App. You can find it under “Statistics and reports”. The reports for the app now complement the reports for the mobile Amazon site and the browser version. Accordingly, from now on you will find out even better how users find your products in the Amazon app. With this information, you can further improve your sales strategies.

New Amazon Podcast Episode

In the new episode of the Amazon Podcast, Ralf Kleber is our guest. He has been active in online sales for more than 20 years. The episode is very informative if you want to learn more about the beginnings and subsequent development of Amazon in Germany. You can find the podcast on Spotify, Apple and Amazon Music, among others.

These were the most important Amazon news this week. Do you still have questions about one of the events in the Amazon Event Calendar 2022 or would you like to optimize your Amazon Store? We are happy to assist you in this regard with words and deeds. Just send us a message – without any obligation, of course.

MadeByBrain – Amazon Seller Agency

We look forward to hearing from you.

via Amazon Seller Central