February 9, 2022

Amazon Easter Deals 2022: You must meet this deadline

Now that the winter deals are over, you can soon submit Easter deals to Amazon. In this post, you'll find all the info about deadlines and eligibility requirements. Before we go into the Easter Deals, however, we would like to draw your attention to some webinar dates. The upcoming events are primarily aimed at brand owners.

Webinars for brand owners

Amazon has put together a series of interviews for this February. These webinars are addressed to Amazon Sellers who have registered their own brand with Amazon. You can submit questions in advance by sending a message to [email protected]. You will then receive an answer to your specific question in one of the interviews. You should note the following dates:

  • Interview 1 (Feb. 9, 2 p.m.)
    • The first webinar is about what you need to consider before you register your trademark.
  • Interview 2 (Feb. 23, 2 p.m.)
    • The second interview in the series is about brand growth. The focus here is primarily on improvements to your portfolio.

The first appointment is probably interesting if you don't have a trademark yet and are thinking about registering an Amazon trademark. If you are already a trademark owner, you might rather want to stop by the second interview. Information on the third interview in the series will follow shortly on our blog. If you would also like to find out in advance of the events how to register your brand with Amazon, you can find the appropriate article here.

Easter Deals 2022

Soon Amazon Easter Deals 2022 will start. You can submit both 7-day deals and lightning deals in this promotion. The submission period has already started. The promotion period is from April 1 to April 13. The following countries are participating in the Easter Deals: the United Kingdom, Germany, France, Italy, Spain, Czech Republic, Sweden and the Netherlands. It is important to note that Deals can only be submitted until one week before the promotion starts on April 1.

How to submit an offer

You can submit an Easter offer via this link. There you have to click on create offer. Then you select whether it should be a lightning offer or a 7-day offer. After that, you still specify which of your products should be part of the promotion. Finally, you only need to specify the time period.


Easter deals on Amazon have to meet some requirements. A minimum discount of 15 percent is required and it must be the lowest price of the last 30 days. There should also be many variations offered. Items with poor ratings (less than three stars) are also excluded from the promotion. In addition, you must comply with the style guides.

These were the most important Amazon news this week. Do you still have questions about the upcoming Easter Deals or need help registering for the webinars? We are happy to help you in this regard with words and deeds. Just send us a message - of course without any obligation.

MadeByBrain - Amazon Seller Agency

We look forward to hearing from you.

via Amazon Seller Central




Instagram Logo