If you want to be successful as a seller on Amazon this year, you should think about adding new products to your offer. Jungle Scout has compiled some tips on which products will be purchased most frequently in the first quarter of 2023. In this article, we will accordingly go into the most important product categories with which you can score points with Amazon customers in the first quarter of 2023.
Since many people decide to exercise more at the beginning of a new year, it makes sense for Amazon Sellers to offer fitness accessories. For example, you could sell resistance bands, dumbbells, pull-up bars or trampolines. Search volume for workout equipment also increased 44 percent in the 30-day trend. However, you should prepare for a lot of competition in this category.
Likewise, you can benefit from the fitness trend in fitness clothing and fitness shoes. Fitness accessories are bought mainly for the workout at home. However, especially the people who start a new membership in a gym equip themselves with new clothes and shoes. Also, many people start jogging and need new footwear for that as well.
Other products that may sell well in the first quarter of 2023 are beauty products. Different skincare routines are also on the rise due to social media trends, which is why demand for such products is very high. Accordingly, the search volume for TikTok trend products has also increased by 44 percent. Another way of establishing oneself in the field of beauty products is beauty packages that contain several skincare products.
Another product category that is in vogue is that of swimwear. Swimsuits and bikinis are particularly popular. The search volume for swimsuits for women has already risen by over 158 percent at times. Of course, it also always makes sense to sell seasonal products such as items for Valentine's Day.
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That was our post on the important products you can sell in the first quarter of 2023. Do you have any further questions about Jungle Scout or need help with Amazon optimization? Then feel free to get in touch with us. We are always ready to help you with words and deeds. Feel free to write us a message - of course completely without obligation.
MadeByBrain - Amazon Seller Agency
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