This week there are again some interesting news from the Amazon universe. Since 2020, Amazon offers a dashboard with which sellers can optimize their product listings. In this context, we also show you which listing optimization tools are available. At the end of the article, we will also introduce you to a new social media feature that is currently in the test phase at Amazon.
With Amazon's listing quality dashboard, you can optimize your product listings. This is very important, as it allows you to organically improve your position in search results. The dashboard helps you identify the listings that need a makeover. Moreover, it will help you identify if you have not followed guidelines at one point or another. Thus, you prevent Amazon from removing a listing. So it's definitely worth taking a look at the feature.
Of course, there are also external tools that you can use for listing optimization. One of the best is Helium 10's Listing Builder, which stands out with a clear dashboard where you can view all Amazon listings. Accordingly, it helps you optimize them so that you end up at the top of customer searches. The whole thing runs, for example, by suggesting certain keywords that will increase your visibility. Also, if you enter competitors' ASINs into the tool, you'll get insights into their strategy. Overall, this will allow you to significantly increase your sales figures. If you want to try Helium 10, we have a tip for you: You can save 20% in the first 6 months with our Helium 10 code. In addition, there is a 7-day money-back guarantee.
Due to the success of Tik Tok or the Reels on Instagram, Amazon is now testing a social media feature called "Inspire". These are possibly to be seen between the search results. Amazon hopes that this will enable it to promote certain products even better. However, it remains to be seen whether the feature will ultimately be used in reality.
These were the most important Amazon news this week. Do you still have questions about the new Amazon Dashboard or are you interested in optimizing your listing with Helium 10? We are happy to assist you in this regard with words and deeds. Just send us a message - without any obligation, of course.
We look forward to hearing from you.
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