August 3, 2022

New Amazon Marketplace soon available in Belgium

Amazon recently announced that it will soon have a new marketplace in Belgium. Therefore, there are some things sellers can do to prepare for selling on Amazon Belgium. Also, in this post, we would like to share the potential benefits you can get from the expansion as an FBA seller. Furthermore, there is information about sales tax regulations.

Prepare product offers on Amazon Belgium

In order to offer your entire product range on Amazon Belgium, you should use the "Set up international listing" feature in Seller Central. This also saves a lot of time. You can find the function under Stockà Sell Worldwide. You can either accept all products or select individual items to sell on Amazon in Belgium. Amazon will then automatically translate your listings into French, Flemish and English. Of course, you can still make changes yourself. If you need help with translations, you can find information about where to find experts here.

How do FBA sellers benefit from expansion?           

FBA sellers have the advantage that you can ship your goods to Belgium without any problems. Moreover, you can use the pan-European shipping. This way you benefit from domestic fees. After shipping to a logistics center, Amazon will take care of storage, packaging as well as shipping and returns. Your new customers can also use a customer service in Belgium, which is available around the clock. By the way, this is in English and Flemish.

Sales tax requirements

If you store your products in Amazon logistics centers in Europe, you must comply with the sales tax requirements of that country. So for Belgium, you may need to apply for a tax ID. You can also use Amazon's sales tax services for this.


In Europe, there are different regulations regarding shipping or recycling. Ecosistant is a German company that helps Amazon sellers comply with such laws. It stands out especially for its affordable advice. With the Europe package, for example, you get recycling advice for 30 countries - including Belgium - for only 399 euros or 299 euros in the following year. You can find all the information here. You can also save 10 percent with our code MadeByBrain10!

These were the most important Amazon news this week. Do you still have questions about the new Amazon marketplace in Belgium or need help with the registration for ecosistant? We are happy to assist you in this regard with words and deeds. Just send us a message - of course without any obligation.

MadeByBrain - Amazon Seller Agency

We look forward to hearing from you.

via Amazon Seller Central


Note: This post contains affiliate links.



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